MINI returns to gamescom and the fandom and gaming culture. The round OLED display of the new MINI family - the MINI Interaction Unit - will take center stage in 2023. For it, the brand draws on one o...
Automotive Technology
The MINI Cooper SE Countryman ALL4 combines style, adventurous and sustainability in one vehicle. With its reduced environmental footprint, the stylish all-rounder is the ideal choice for a trip to th...
Automotive
+++ Viktor Hovland triumphs after a sensational final round at the Olympia Fields Country Club, finishing on 263 strokes (17 under par) +++ Second BMW title for the Norwegian +++ Six players qualify f...
Automotive Sport Events
+++ Diana Llamas from Chicago receives scholarship from the Evans Scholars Foundation +++ BMW donates on behalf of Viktor Hovland (NOR) for his hole-in-one at the BMW Championship 2022 +++ Ilka Horstm...
Automotive Sport
On location photos and footage from the media drive away in the Bavarian Forest...
Automotive Excellence
On location photos and footage from the media drive away in the Bavarian Forest....
Automotive Excellence
The extensive range of model-specific accessories will be launched at the same time as the new BMW 5 Series in autumn 2023.Ever since the first model generation, the BMW 5 Series Sedan has been charac...
Automotive Green
On the challenging routes, the new MINI Countryman with intelligent ALL4 all-wheel drive proves not only its sporty driving dynamics but also how quickly you can escape from everyday life with an adve...
Automotive Food&Hospitality
Eighth generation of the world’s most successful business sedan in an exclusive version for the Chinese automotive marketExtended wheelbase, distinctive proportions, increased spatial comfort at the r...
Automotive Corporate Green
As part of the URBAN-X by MINI startup platform, the MINI Impact Program supports early-stage startups working to make life in cities more sustainable, livable, and resilient. In 2023, the program exp...
Automotive Corporate Technology
BMW Group Half-Year Report to 30 June 2023Attached please find the Half-Year Report to 30 June 2023 for download.The telephone conferences for journalists and analysts will be broadcast on our website...
Automotive Corporate
Press release available only in original language. New film and video game, using the new AirConsole technology of the BMW i5 as a playing device, will premiere at KOKO as part of Frieze London.BMW an...
Automotive Technology
Suzuka. This weekend, the BMW Motorrad World Endurance Team and the FIM Endurance World Championship (FIM EWC) are in Asia. Round three of the 2023 season will take place at Suzuka, Japan, from 4th to...
Automotive Racing
+++ In-car gaming available in production models just a few months after project launch +++ BMW Startup Garage 2022 completes 32 projects +++ BMW Group expands international cooperations with startups...
Automotive Entertainment Technology
+++ BMW Group, Airbus and Quantinuum joined forces and achieved breakthrough in Quantum Science +++ Utilization of Quantum Computers to contribute to future sustainable mobility +++Munich/Toulouse/Cam...
Automotive Corporate Green Technology