+++ Kick-off on 24 February with film about BMW M Huddle+++ Year-long campaign in four chapters +++ Anniversary year heralds transformation of the brand: New performance, electrification and expressiv...
Automotive Corporate
Munich. The BMW Group and the United Nations Alliance of Civilizations (UNAOC) are carrying their cooperation forward on promoting intercultural dialogue and strengthening civil societies, which start...
Automotive Corporate
For four decades, the BMW Clubs have been official ambassadors for a distinctive brand image packed with emotion.Munich. Over a period of four decades, the BMW Clubs all over the world have been offic...
Automotive Heritage
Munich. From Ólafur Elíasson, Cao Fei and Stefan Sagmeister to Jonas Kaufmann, Sir Simon Rattle, the Munich Philharmonic and the Teatro dell’Opera di Roma to Esther Mahlangu and Victoria Siddall. The ...
Automotive Corporate Art&Culture Entertainment
The MINI brand and the BMW Group's British production plants in Oxford and Swindon celebrate 20 years of production of the original in the small car premium segment for the 21st century.Munich/Oxford/...
Automotive Corporate
Munich. The pioneer in the field of sustainable mobility celebrates its anniversary. The BMW i brand was launched ten years ago. The official launch for the anniversary will take place on Sunday, 21 F...
Automotive Green
Munich. Red. Yellow. Blue. Everything started with three large-scale paintings by Gerhard Richter that BMW commissioned from the artist in 1971. Today, BMW is committed to cultural engagement around t...
Automotive Corporate Art&Culture
A MINI Electric becomes the canvas of Carmine di Giandomenico, the worldwide famous Italian cartoonist, who celebrates the 80 years of the superhero "The Flash" during Lucca Changes 2020, the internat...
Automotive Pop
A motorcycle concept that is as legendary as it is sophisticated will celebrate its anniversary in 2020: The BMW GS models are turning 40.Munich. A motorcycle concept that is as legendary as it is sop...
Automotive Corporate Racing
Historic events and the special stories associated with them: 100 years of Boxer engines, the launch of the roadster tradition for #BMW in 1930, the victory in the Mille Miglia 80 years ago and the mo...
Automotive Corporate
1. More than an automobile. The #Mini Model Family Over the Years. 22. With traditional sporting spirit and British flair. The #Mini 60 Years Edition. 103. Motor sport meets #lifestyle. MINI and the s...
Automotive Food&Hospitality Green Heritage Racing
35 years ago, #BMW Motorsport GmbH created a new vehicle category. The first high-performance sedan combined the driving dynamics of a sports car with the comfort and functionality of a top-of-the-ran...
Automotive
MINI celebrates the brand’s 60th anniversary with an exclusive design model – Specific design features for the exterior and interior emphasise the authentic background and agile character of the origi...
Automotive
The #bmw Group sets the course for the next chapter of its successful business development in #china. With a long-term contract extension for the joint venture #bmwbrillianceautomotive (BBA) and exten...
Automotive Corporate
The market launch of the legendary K 100 in 1978 also made #bmwmotorrad a pioneer in an entirely new segment: it became the first serial-production manufacturer in the world to present its very own ra...
Automotive