Press release available only in original language. New film and video game, using the new AirConsole technology of the BMW i5 as a playing device, will premiere at KOKO as part of Frieze London.BMW an...
Automotive Technology
Suzuka. This weekend, the BMW Motorrad World Endurance Team and the FIM Endurance World Championship (FIM EWC) are in Asia. Round three of the 2023 season will take place at Suzuka, Japan, from 4th to...
Automotive Racing
+++ In-car gaming available in production models just a few months after project launch +++ BMW Startup Garage 2022 completes 32 projects +++ BMW Group expands international cooperations with startups...
Automotive Entertainment Technology
+++ BMW Group, Airbus and Quantinuum joined forces and achieved breakthrough in Quantum Science +++ Utilization of Quantum Computers to contribute to future sustainable mobility +++Munich/Toulouse/Cam...
Automotive Corporate Green Technology
The BMW Group updated its full-year outlook for 2023 today. Given the solid operational performance in the first half of 2023, the company expects positive momentum in the business during the second h...
Automotive Corporate
+++ BMW’s largest test site in the world at 600 hectares +++ Ongoing development of highly and fully automated driving and parking +++ 300 million Euro investment +++ 100 new jobs +++ 100 percent gree...
Automotive Corporate Technology
Sound staging becomes a fundamental component of the purely electric driving experience. Diverse sound worlds enrich the immersive experience and come to the new MINI Cooper Electric for the first tim...
Automotive Green Technology
+++ Premiere in the automotive industry: MINI Interaction Unit is the first round OLED display with a refreshing user interface design +++ MINI Experience Modes use special designs, light projections ...
Automotive Technology
Munich. The last race weekend of the 2023 FIM Superbike World Championship (WorldSBK) before the summer break is scheduled for the upcoming weekend for BMW Motorrad Motorsport. The eighth round of the...
Automotive Racing
+++ Eighth-generation BMW 5 Series now also available fully-electric +++ Milan Nedeljković: “E-mobility as new normal for production network” +++ Launch of 15 BEV models worldwide from 2021 to 2024 ++...
Automotive Corporate
+++ Landmark vehicle is fully-electric BMW iX1 in Alpine White +++ Plant Director Carsten Regent: “BMW Group in Regensburg builds highly attractive electric vehicles for premium compact class – BMW iX...
Automotive
Electric and elegant, the MINI Cooper SE Convertible impresses in two colour variants: Enigmatic Black and White Silver.With the top down, you can enjoy the open-air go-kart feeling in the MINI Cooper...
Automotive
Spectacular BMW R 18 custom bikes from all over the world battle it out for victory.Munich.For years, the BMW R 18 has been inspiring motorcycle fans all over the world to create fascinating customizi...
Automotive Design
Spectacular BMW R 18 custom bikes from all over the world battle it out for victory.Munich.For years, the BMW R 18 has been inspiring motorcycle fans all over the world to create fascinating customizi...
Automotive Design
+++ Part two of the exclusive FREUDE by BMW pop-up gallery series +++ Combination of Japanese and Bavarian elements produces a unique oasis of calm +++ BMW showcases current electrified models and the...
Automotive Excellence