+++ New digital character called Spike +++ Premiere at Auto Shanghai 2023 and in the MINI Concept Aceman +++ Typical MINI user experience presented for the first time in the new MINI family+++Munich. ...
Automotive OffBeat
he BMW Group Supplierthon with a focus on the “Metaverse and other Virtual Experiences” is starting today. The aim is to attract researchers, startups and pioneering tech leaders from within the globa...
Automotive OffBeat Technology
The new BMW M 1000 RR expands the collection of BMW Motorrad miniature models in 1:10 scale.Munich. BMW Motorrad also turns its big bikes into miniatures. The brand new BMW M 1000 RR now joins the col...
Automotive OffBeat
+++ Sustainability in vehicle production through innovative bio-based materials to replace raw materials of animal origin +++ Replacing leather reduces CO2e emissions by 85 percent +++Munich. The BMW ...
Automotive Design Green OffBeat
MINI is the new main sponsor of the gamescom merch area as well as the official mobility partner of gamescom and will exclusively present the MINI Concept Aceman with Pokémon Mode at the world's large...
Automotive OffBeat Technology
Initiative at the rad°hub dialogue event raises awareness of mental fitness; delegates harness brain activity to change patterns on the BMW iX Flow and learn how to relax in a targeted way.Munich. At ...
Automotive Health&Wellness OffBeat
Innovation and premium quality for future BMW Motorrad sound systems.Munich. Riding a motorcycle while listening to music – both fit well together, as they promise deep emotional experiences and inten...
Automotive Corporate OffBeat